Following news of Kanye West's 10-year partnership with Gap, the Chicago native left a handwritten message addressed to his city — in the form of a giant mural — on the outside of the Gap store on Chicago’s Michigan Avenue.
"Thank God. Hi Chicago it's Ye," the message began. "This is the Gap store I used to shop at when I would drive my Nissan From the Southside. So blessed. I thank God and I am So humbled at the opportunity to serve I put my heart into the Color palette and every Detail."
"I love Tron the original," he continued. Do you like stuff? I don't know what to do with my hands. Love YZY Yeezy."
On Friday (June 25), Ye and Gap announced their partnership — a 10-year deal that will feature a new line of apparel for men, women and kids called YEEZY Gap that is expected to appear in stores and online next year.
The deal marked a full-circle moment for Ye, who worked in a Gap store as a teen growing up in Chicago. Not to mention, when he launched his Adidas Originals Collection in 2015, he told Style, “I’d like to be the Steve Jobs of Gap.”
London-based designer Mowalola will be the Design Director of Yeezy Gap, while Kanye will be the creative director. The YEEZY design studio will develop the new line to deliver "modern, elevated basics for men, women and kids at accessible price points, with the creative process just getting underway."
Ye shared the big news in a tweet on Friday, using the hashtag #WestDayEver. He additionally shared what appeared to be a sneak peek of the coming line.
“We are excited to welcome Kanye back to the Gap family as a creative visionary, building on the aesthetic and success of his YEEZY brand and together defining a next-level retail partnership,” Mark Breitbard, Global Head of Gap Brand, said in a statement.
Photo: Getty Images